18 – Proxies & VPN

I’m sure that as an SEO you’ve used proxy servers. They are an almost essential tool in understanding local SEO queries as seen from a different location to the one you are physically located in.

Do you know about the different types of proxies and when each may be appropriate for your use?

But are you using them effectively and/or are your proxies leaking information you didn’t realise?


What’s a Proxy Server?

Virtual Private Networks (VPNs)

So what’s a VPN and why is it different to a proxy?

When you connect to your router your are assigned a local IP address and connect to the internet with it as your gateway to it. A VPN connection emulates this process but with a router anywhere in the world, so you appear to be connected to a network a long way away and although not physically connected to that remote and distant router, you will appear and act as if you are The videos below will assist hugely in taking you onwards in your knowledge of VPNs

What is a VPN?

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