Technical SEO courses are set of 32 lessons. Equip yourself with knowledge gathered from the most experienced team in this field.

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Introduction to Technical SEO

A good friend and industry colleague Roger Montti made a post on Facebook. It was nothing too controversial or deep in hidden meaning, but was a simple question…


How Does the Internet Work?

The protocol that powers the internet and all methods within it. Whether you email, browse websites, stream a TV show, transfer files, SSH to a server or any and every other method of using the internet; it all works on top of the TCP/IP protocol.


The Job of a Web Server –
They speak HTTP!

Whether secure, using the SSL protocol, or unencrypted plaintext over http, the HyperText Transport Protocol is the most common and well used protocol online.


How a Domain Becomes a Website

You enter domain.dom in the address bar of your browser and when you hit Enter a chain of events occurs.


A Patchy Server

Way back when I was but a young man, this whole web thing seemed to appear from nowhere. It was a magical time in the early ’90s seeing, what would become, a career forming out of nothing.


Linux Shell Basics

So now we’re getting down to brass tacks, learning how to quickly get the knowledge we need to act upon. We’re going to be learning the basics and how to use the Linux Shell.


Web Servers and HTTP What Is “The Shell”?

Simply put, the shell is a program that takes commands from the keyboard and gives them to the operating system to perform. In the old days, it was the only user interface available on a Unix-like system such as Linux. Nowadays, we have graphical user interfaces (GUIs) in addition to command line interfaces (CLIs) such as the shell.


Jason Duke

I’m a forty-something year old guy from London but now living down in the beautiful South Downs of England. I’ve been called many things in my life, the most horrid of which came from my ex wife’s lips, but most people call me Jason. You can see a little about me and my work history over at my profile on LinkedIn


As a summary though I’ve worked in search for many, many years (fast approaching 20 now) and delivered in the most competitive of markets internationally and won #1 rankings in all of them, for everything from [pants to wear on date night] to [poker], [online poker], [online casino] and all the various variations you can think of in almost every language spoken. I’ve also consulted and assisted many of the largest companies in search, some of which started their names with G,Y and M (Now B).

Most of my time working in our industry was in legal, legitimate online gambling operations. You may have heard of PartyPoker, Pokerstars, 888 and many of the other similar companies? I led their online marketing for many years and was responsible for many 10s of millions of Dollars of marketing spend.

You know those popup ads from online gambling companies you keep seeing at adult, download and other sites?

Yeh, ermmm sorry about that!

There are many people who say they have done it all in search & online marketing, but there are very few that actually have. I’ll let you decide which camp you think I fall into. Either way though I hope you’ve learnt some more about me, which is why this little page has been thrown up, after all 😀

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